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How to Book a Photographer

The Intention

Before setting out to book a photographer, you must first have a clear intent. In other words, what is the purpose of your shoot? Do you want family photos for memories’ sake? Do you need product shots for your business? Do you just want to create art or content for social media? Whatever the purpose of your shoot is, it will affect your criteria for selecting a photographer.

The Search

You can search for a photographer using a search engine (i.e. Google) or social media by looking up key terms or hashtags such as “portrait photographer in Los Angeles” or “#LosAngelesPhotographer.” Make sure to use terms that are relevant to the type of photographer you’re looking for.

The Browse

As you browse, make sure to keep your purpose and criteria in mind. If you need headshots, look for someone who specializes in headshots. Or if you want bright, vibrant photos, look for someone who edits photos in that style. Take note of at least a few different photographers that meet your criteria and move on to the next step.

The Research

Before contacting a photographer, do your research. View their website and social media bio to check their location, rates (if public), booking instructions, etc. Essentially, check for any questions you have that may have already been answered.

The Inquiry

Submit an inquiry by email, contact form or DM, as per photographer’s instructions. It is helpful to be clear and concise in your inquiry while also providing sufficient detail, including your purpose, concept, availability or project timeline, etc. Be sure to also ask any questions that you couldn’t find answers to yourself, such as what the photographer’s rates are or what packages they offer.

The Booking

What takes place from this step forward is between you and the photographer. Not every photographer operates the same way, but some things you can expect are a deposit fee and contractual agreement upon booking to ensure the commitment and protection of both parties.

Ojene Basmadjian